EverHealth

Client

EverHealth

Role

Design Direction, Designer

Tools

Figma, Adobe Creative Suite

Design System

Branding

Visual Identity

UX/UI

"Simplifying the Business of Healthcare" was the driving force behind EverHealth's recent rebranding initiative. The concept centers on empowering individuals to take control of their wellness journey with innovative, accessible healthcare solutions.

A fresh platform was essential to reflect this ethos. Over a focused period, the creative team worked swiftly to develop a new visual identity that would resonate with modern audiences in the healthcare space.

The rebrand featured a clean, approachable design with a strong emphasis on user-friendly typography, vibrant iconography, and a compassionate, trustworthy tone of voice. The result was a bold, yet reassuring brand identity that seamlessly brought EverHealth into the future of digital healthcare.

Brand

Introducing a New Chapter in Healthcare – EverHealth embarked on a transformative rebranding initiative with a mission to "Simplify the Business of Healthcare." We developed a brand identity that embodies EverHealth's commitment to innovative, accessible healthcare solutions.

The new visual identity reflects the company's expertise in digital health while resonating with the modern healthcare consumer through its clean design, vibrant iconography, and approachable tone.

Typography

A modern typeface, Inter, was introduced as a core element of the EverHealth brand. Used in both bold and regular weights, it enhances clarity and accessibility across digital platforms. The clean, versatile design of Inter aligns seamlessly with EverHealth's mission to simplify healthcare, providing a professional yet approachable feel that resonates with users in the evolving healthcare landscape.

Color Palette

EverHealth’s color palette centers around a combination of blues to evoke trust and professionalism. Dark blue serves as the primary color, creating a strong, authoritative base, while bright blue is used to bring a sense of energy and optimism. Light blue adds a calming, approachable touch across various elements. Orange is used sparingly as an accent color to highlight key actions, and charcoal anchors the palette, providing a modern, sophisticated contrast. Together, these colors create a cohesive and dynamic visual identity that reflects EverHealth’s innovative approach to healthcare.